Heart of Glass. Um, no.

Crystal Soul LogoWe’re very fortunate that the studio is pumping so, as always, our marketing efforts take a back seat. Yes, you’re right, it’s the worse thing we can do!

So, to make right, here’s a brand we’re busy working on. Its for a hi-end accessory store in Bryanston called Crystal Soul. The logo is just the first step in the project. We are in the process of creating the crystal in 3d to use in various marketing material.

Have a look at the pdf. Its a brief breakdown sent to the sign company.

Posted in Branding, Design, Logos

SI Group Corporate Identity Revamp

A project that starts out as a web site design and transforms into a complete company rebrand are the kinds of projects we adore. “Sure,” I hear you say in a tone dripping with cynicism, “you love those types of projects because the billings are much higher!” Yes – business is business – but higher billings are just a small part of it. Corporate Identity projects are to id what chocolate is to… is to… well… everyone! Its deeply satisfying, there are absolutely no substitutes and once you start, you cannot put it down until its finished! Continue reading

Posted in Branding, Design, Logos

We Heart WordPress!

There are so many reasons why we love WordPress, the open source CMS and publishing tool we use to develop web sites. We love the user-friendly back-end with the Karoo-flat learning curve. We love the WordPress community. We love the fact that by using it, we’re sticking it to ‘the man’. Continue reading

Posted in Web Design

Africa. Just a bit newer…

I’m really battling to keep this project a secret. Here’s a little peak into how id is helping to shake up the tourist “curio” trade. And by “curios” we don’t mean the obligatory wooden giraffes or painted ostrich eggs (yawn).

Update real soon!

Posted in Branding, Design, Logos

Be Unique Wallpaper Freebie

This freebie is to celebrate a momentous occasion. A “eureka” moment, if you will.

(Warning: what follows is a little geeky.) Its been about 10 years that I’ve used Carrara for my 3D modeling and rendering and I’ve just stumbled upon the best way to give objects a smooth, round edge. A few clicks that shortens render times from overnight to about 10 minutes. (Okay, done. Sorry).

So, please, raise a glass and toast me, the old dog, that after 10 odd years, managed to learn a new trick. No, please, you’re too kind! No applause, thanks! Thanks very much!

The zip file contains wallpapers for wide and standard screens as well as iPad home and lock screens. Android tablets, you ask? Do they still make those?

→ be_unique_wallpaper.zip (1.6mb)

Creative Commons License Be Unique Wallpaper by Sean Sequeira is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

Posted in Freebies, Wallpaper

Triangles. Triangles everywhere.

We are involved in the complete rebrand of a company called SI Group which, when complete, we’ll feature here. Its an exciting project that we’re very proud of and are very keen to share. In the meantime, here’s a company that’s recently been acquired by SI Group called Future Force Consulting. FFC are involved in corporate psychological assessments, testing, training, etc. Continue reading

Posted in Branding, Design, Logos

Stop and sniff the flowers

MSD PosterOur brief from MSD Pharmaceuticals for this product, a clone of their very successful and effective nose spray, was to advertise to the consumer (as well as to the pharmacist) that this spray is a proven product to work through all seasons and that it’s available without a prescription. Continue reading

Posted in Branding, Design

Starpack Website

starpack site landing pageWe designed this site for our client Starpack. We’ve designed the site with the view to add the client’s complete product listing in the future, as well as an online ordering system. The product listing and ordering system will plug directly into Starpack’s system.

Here’s the link to the site: www.starpack.co.za.

Oh, BTW, the 3d rendered logo is our work too!

Posted in Design, Web Design

Xithali Group Logo

This is a logo we designed for a company with many different facets and functions. We designed the symbol in such a way as to be flexible enough to attach to any industry that the group chose to engage in without losing their association with the group. Our inspiration for the logo was the infinity symbol as well as a mobius strip. (We know, we know! The symbol is neither. It was just the starting point!) Colour is used to differentiate the different divivsions within the group. Below is an example of the symbol in different colours.

Posted in Design, Logos

Colour Caress Product Shot

Annique Health & Beauty have relaunched their cosmetics line as “Colour Caress” and they asked us to shoot a group shot of their product line for their relaunch campaign. Bianca and Lisa from Annique spent the morning with us in the studio to produce this shot. We produce all the pack shots of new products for Annique.

Posted in Photography, Product Photography